Which entity typically manages the flows in a supply chain?

In supply chain dynamics, intermediaries play a crucial role in managing and facilitating the flows of goods, information, and finances between different entities. These intermediaries can take various forms, such as wholesalers, distributors, or logistics providers, and they serve to connect manufacturers with retailers and ultimately the end customers.

One of the primary functions of intermediaries is to ensure that products are available where and when they are needed. They optimize transportation routes, manage inventory levels, and provide warehousing solutions. This enables manufacturers to focus on production while relying on intermediaries to handle the complexities of distribution and logistics.

While other entities like manufacturers, retailers, and end customers have important roles in the supply chain ecosystem, it is the intermediaries that specifically manage the flow of products through the entire supply chain, acting as the vital links that ensure coordination and efficiency among all parties involved.